One man’s mission to share with the world the fine art of cufflinks.
Each blog a different pair and each blog a different story. Read on in this series....
We all know that Loyalty programs are big business in the corporate world these days. Every buck you spend is recorded along with your credit card numbers, your personal details and all of your spending patterns…..a mother lode of information for marketers from airlines to super markets.
But back in the day from the 30’s to about the 60’s, loyalty programs were trading stamps based. You would receive your stamps at the check out or at the gas station and take them home and studiously lick the back of the stamps and paste them in to you “trading booklet”. Once your book was filled you could redeem you stamp collection from specific catalogues. It is purported that the S&H Green Stamps catalogue in the late sixties had the largest circulation of any publication in the United States and actually printed more stamps than the American Postal Service. You can see why today’s loyalty programs are such big business, they’re just on a modern and different level.
Today’s links are in the currency genre because they represent instruments of value exchange; loyalty stamps. They emanate from “Davey Crockett” loyalty stamps collected by your scribes mother as a gift to my father back in the late 60’s in Washington DC. They are metal plate with a silhouette of a gun totting Davey and his faithful hound. Worn with a tailored cotton shirt from Saigon and a Leonard silk tie from France with snail and cabbage motifs.
Davey Crocket once boasted….. "I'm that same David Crockett, fresh from the backwoods, half-horse, half-alligator, a little touched with the snapping turtle; can wade the Mississippi, leap the Ohio, ride upon a streak of lightning, and slip without a scratch down a honey locust tree"
Good ol’ Davey Crockett was “King of the Wild Frontier” and was at one time or another a pioneer, a soldier, a trapper, an explorer, as well as a politician in the US House of Representatives. The King of the Wild Frontier died at the Alamo in 1836.
For those Pee Wee Herman fans out there (a Link Man himself), we all know that “there ain’t no basement in the Alamo”
Til Later
ONWARD
Each blog a different pair and each blog a different story. Read on in this series....
We all know that Loyalty programs are big business in the corporate world these days. Every buck you spend is recorded along with your credit card numbers, your personal details and all of your spending patterns…..a mother lode of information for marketers from airlines to super markets.
But back in the day from the 30’s to about the 60’s, loyalty programs were trading stamps based. You would receive your stamps at the check out or at the gas station and take them home and studiously lick the back of the stamps and paste them in to you “trading booklet”. Once your book was filled you could redeem you stamp collection from specific catalogues. It is purported that the S&H Green Stamps catalogue in the late sixties had the largest circulation of any publication in the United States and actually printed more stamps than the American Postal Service. You can see why today’s loyalty programs are such big business, they’re just on a modern and different level.
Today’s links are in the currency genre because they represent instruments of value exchange; loyalty stamps. They emanate from “Davey Crockett” loyalty stamps collected by your scribes mother as a gift to my father back in the late 60’s in Washington DC. They are metal plate with a silhouette of a gun totting Davey and his faithful hound. Worn with a tailored cotton shirt from Saigon and a Leonard silk tie from France with snail and cabbage motifs.
Davey Crocket once boasted….. "I'm that same David Crockett, fresh from the backwoods, half-horse, half-alligator, a little touched with the snapping turtle; can wade the Mississippi, leap the Ohio, ride upon a streak of lightning, and slip without a scratch down a honey locust tree"
Good ol’ Davey Crockett was “King of the Wild Frontier” and was at one time or another a pioneer, a soldier, a trapper, an explorer, as well as a politician in the US House of Representatives. The King of the Wild Frontier died at the Alamo in 1836.
For those Pee Wee Herman fans out there (a Link Man himself), we all know that “there ain’t no basement in the Alamo”
Til Later
ONWARD
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